In the 1970s, color psychologist Angela Wright proved the connection between colors and human moods. While certain factors such as age, gender, and cultural background may influence our perception of color, we react to many colors in a universal manner. Colors can give us a sense of hope, warmth, and empowerment, or anxiety, anger, and confusion.
The intensity of a color’s saturation and brightness can affect our moods and behavior. For instance, a highly saturated, bright blue will stimulate our senses, while a low saturation grey-blue will soothe them. Likewise, warm colors such as red, yellow, and orange are invigorating, while cool colors like blue, green, and purple are calming.
Some colors are more closely linked to specific areas of the body red with the physical body, blue with the mind, yellow with the emotions, and green with the balance among mind, body, and emotions.
The right color can have a positive impact on your employees’ and clients’ productivity, job satisfaction, happiness, and health. You should explore how you can use color in your work environment and whether any government zoning or zoning requirements affect your decision.
Blue provides a stimulus for the brain and is most productive for individuals who focus on details. Blue tones soothe and calm the mind, encourage clear thinking, and reduce mental strain. Some shades of blue color can reduce stress by lowering peoples’ blood pressure and heart rates. The dark blue color can evoke feelings of sadness.
A blue office can help increase productivity and reduce mental fatigue. That’s why light blue is a favorite with accountants. It’s also an excellent choice for workrooms and collaboration areas, meeting rooms, and other work environments where mental work is performed. To ensure that a team meeting is productive, its location should be as comfortable and well-lit as possible.Because blue is a cool color, combining it with a warm color such as yellow or orange can provide balance.
Green is the color of balance and harmony in nature. It is often regarded as a restful, reassuring color that promotes balance among your mind, body, and emotions. It can also help relieve feelings of anxiety. The natural color is easy on the eyes, making long hours at work less tiring for workers in green environments.
Green tends to be associated with inactivity and stasis, so it’s not ideal as the dominant color in an area with a lot of activity like a waiting room or lobby. You’ll find green used in medical offices, financial offices, computer rooms, libraries, and research rooms. A way to bring green into your office is by adding plants!
Yellow is traditionally associated with the emotions and evokes feelings of happiness, positivity, and warmth. It can boost self-esteem and stimulate creativity, especially if the color is not too bright. However, if it’s too bright, yellow can evoke feelings of hunger, anger, annoyance, or frustration.
Overstimulation of the eyes can occur if you use yellow as a primary color in an office. The color is best used as an accent in offices and other work environments. You’ll find yellow used a lot in ad agencies and other creative businesses. It can also be used for training rooms because it helps promote retention and development in a positive environment.
Red is a warm color evoking feelings of strength, excitement, love, passion, danger and urgency. It stimulates energy levels, increasing respiration, heart rate and blood flow. Red increases appetite and mental alertness. Being exposed to too much red can cause feelings of anger, frustration and even headaches. Since it is linked to the body, it is the perfect color for spurring physical activity.
For instance, reds may help increase productivity in construction workers. You probably won’t want to paint the entire office red, but an office furnished with neutral colors using red as an accent color can invigorate an area without being overwhelming. You might make one wall a rich red and the others a cream or gray. On the other hand, using red alone as the primary color in a lounge or hallway can help ensure employees won’t linger there!
Orange combining the physical stimulation of red with the emotional stimulation of yellow is associated with happiness, friendliness, fun, and success. Its vibrancy can enliven a room, but too much it evokes feelings of hunger, anger, and frustration. Orange is an excellent choice for a casual lounge area or a collaborative space.
White is a color that looks fresh, clean, and modern or can be perceived as sterile, intimidating, or uninviting because it is a highly reflective color, which can cause eye strain. White can be used to advantage in laboratories or hospitals but mixed with other colors, it brightens up a space and helps create balance.
Black, which absorbs natural light, can denote power and authority. Too much black can be intimidating, so it should be used sparingly in professional settings like corporate executive suites.
Office color psychology uses different colors and their intensities to affect your employee’s energy levels, ability to focus, moods, health, and job satisfaction. The colors and intensities you select will depend on many factors: the type of environment you want to create, the main purpose of the space, and your type of business.
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