Alok Sardana’s remarkable journey from the National Defence Academy (NDA) to becoming a globally recognized travel photographer is a story of passion, discipline, and a relentless pursuit of beauty. With an unconventional career path spanning the Army, engineering, corporate leadership, and now photography, Sardana has developed a unique perspective that informs his craft. In an exclusive conversation with The Decor Journal India, Alok shares his incredible story, creative philosophy, and insights into the world of travel photography.
TDJ: Alok, your journey has been quite unconventional. Could you tell us how it all began?
Alok Sardana: Absolutely. My journey started at the National Defence Academy, where I joined the Army at just 16 years old. The Army was a transformative experience that taught me leadership, discipline, and adaptability. Traveling across India and abroad during my service exposed me to diverse cultures, landscapes, and people, sparking my love for photography. Those experiences laid the foundation for what would eventually become my creative passion.
TDJ: How did your transition from engineering and the corporate world to photography happen?
Alok Sardana: After leaving the Army, I eventually climbed the corporate ladder, becoming a CEO. While I achieved professional success, I felt something was missing. Life had become monotonous, and I realized I needed to follow my heart. Photography had always been a part of my life, but it was during this period that I decided to make it my full-time career. It was a leap of faith, but one that brought immense fulfillment.
TDJ: How has your Army background influenced your photography?
Alok Sardana: The Army taught me to adapt to any situation and connect with people from all walks of life. These skills have been invaluable in my photography. Whether I’m in a bustling city or a remote village, I can connect with my subjects on a deeper level. This connection allows me to capture the nuances of their stories and the intimacy of each moment.
TDJ: Your work is known for its focus on beauty and joy. What drives this approach?
Alok Sardana: I’ve always believed in capturing the positive and uplifting aspects of life. My photography is a celebration of beauty in all its forms, whether it’s a sweeping landscape, a vibrant culture, or a candid portrait. I want my work to evoke happiness and inspiration in viewers. While technical precision is essential, it’s the passion behind the lens that makes an image truly compelling.
TDJ: Can you share a memorable experience from your travels that shaped your perspective as a photographer?
Alok Sardana: One unforgettable experience was during a trip to the Philippines. My luggage, including most of my equipment, was delayed for ten days. I had only my camera and a single lens with me. That experience taught me the essence of travel photography: immersion and connection. I had to rely entirely on being present in the moment, and it led to some of my most authentic work. It reinforced the idea that photography isn’t just about the tools; it’s about the emotions and experiences you capture.
TDJ: Your portraits are deeply human and intimate. How do you build trust with your subjects?
Alok Sardana: Trust is the cornerstone of my work. Before I even pick up the camera, I spend time getting to know my subjects, understanding their stories, and ensuring they feel comfortable. I approach every shoot as a friend rather than a photographer. This rapport helps bring out their true personality, which reflects in the images. It’s about creating a safe and relaxed environment where authenticity can shine.
TDJ: How has your engineering background contributed to your craft?
Alok Sardana: Engineering taught me to think critically and pay attention to detail, which are crucial skills in photography. Understanding the technical aspects of lighting, composition, and post-production allows me to bring my creative vision to life. My technical knowledge complements my artistic intuition, enabling me to create images that are both precise and emotionally evocative.
TDJ: What is your creative philosophy when it comes to travel photography?
Alok Sardana: For me, travel photography is about more than just capturing a beautiful scene. It’s about immersing yourself in the culture, engaging with the people, and experiencing the essence of a place. When you connect deeply with your surroundings, your photographs reflect those emotions and tell a richer story. I always strive to capture not just what I see but what I feel.
TDJ: What advice would you give aspiring photographers?
Alok Sardana: Follow your passion, but don’t overlook the importance of technical mastery. While creativity drives the vision, technical skills bring it to fruition. Most importantly, immerse yourself in your craft and connect with your subjects on a personal level. Photography is not just about clicking a button; it’s about telling stories, evoking emotions, and creating meaningful art.
TDJ: Finally, what does photography mean to you on a personal level?
Alok Sardana: Photography is a form of self-actualization for me. It’s about experiencing life to its fullest, being one with my art, and sharing those experiences with the world. Through my lens, I aim to capture not just how the world looks but how it feels. It’s a deeply personal and rewarding journey that continues to inspire me every day.
